While the whole eCommerce market is down, the subscription market is expected to grow 65% in 2022 versus last year. Plus, Lululemon just announced they’re launching a new paid membership program. It seems that more and more brands are searching for ways to get high-margin recurring revenue and lock in customer loyalty at the same time.

“Community” is the watchword for the state of Ecommerce in 2022. Find out whether your brand is well-suited to building a community, and what recommendations Shopify has for you when cultivating it.

If you haven’t heard of 1-800-D2C, you’re in for a treat. Ever wonder what app that brand you love is using to implement that cool feature? Head over to 1-800-D2C and find out which tools all the biggest direct to consumer brands are using!

Check out our top 3 eCommerce reads for November 2021 and find out why “drip” is the new “drop”.

Check out our top 3 eCommerce reads for October 2021. Spoiler alert: members of paid loyalty programs are 60% more likely to spend more on the brand after subscribing!